StyleSeat
Designing better Interfaces for the Professional Beauty Industry
Why would you use StyleSeat?
StyleSeat is the place to book your beauty appointments.
If you want to get your nails done, and a haircut, you can deal with it in one place. Find it awkward to pay your favorite hair stylist? StyleSeat will automatically pay them after your appointment is complete.
Also: Pros for Pros
Along with being a nice place to find stylists, the real power of StyleSeat is for the beauty professionals that use their apps. Features like automatic payments, better bookings, and having all of your client and booking data in one place make it extremely helpful.
Motel researched, prototyped, and designed better interfaces for both professional and consumer users
Designing a better calendar
One of our projects was to re-think the booking scheduler for professionals.
As a pro, you'd run into different use-cases for looking at your calendar. Throughout the day, you're going to want to see who is coming in next, and what they need. Other times you're going to want to see your week from a high level, or specific months. The new design accompanied both high-level needs.
Getting a better handle on options
We redesigned the pro options screen to give more control to the professional.
You're racking up a lot of data as a pro when you're using StyleSeat. All of your bookings (including finances), client list and information, calendar, photos and personal profile, the list goes on and on. We wanted a fresh take that pros could "live in", but also get to business.
What would improve your business?
After an exhaustive research process: surveys, user interviews, and testing; we set out to design a dashboard experience that gave professionals a actionable, detailed look at their business.
A big project for StyleSeat was an extensive redesign of the dashboard and stats experience on the web. We wanted to give pros a place to land that gave them a clear look at their business, but was also high-level so they could see it all on a single screen. More so, we wanted the data to be actionable. For example: if you saw you had bookings available that day, you could book then and there.
Taking care of blog visitors
While we spent most of our time with hardcore experience problems, we wanted to refresh the blog as well.
Visitors would come to the blog looking for content: tips and tricks on style, beauty industry information, the works. StyleSeat already had an amazing design team and a strong set of conventions, it was mostly a matter of putting these to work and making sure both desktop and mobile were solid.
Working with StyleSeat was a fun, challenging journey in user experience.
We improved meaningful interfaces for StyleSeat users, and created new design that would provide value in the future once built.